Digital Art & Creative Direction
Consistantly conceiving original and unique visuals to be used in digital production, online advertising and digital marketing. Using sophisticated techniques and applying professional creative flair to produce artistically superior and effective products. Imprinting a unique style within brand standards, adding higher engagement to the final creative. With a background also covering the lastest in big data, programmatic delivery, social trends, campaign metrics and analytics. I am capable of producing measurable results while balancing design & technology entirely hands on.
With digital media spending out-pacing all other previous forms of content and marketing (ie: print, broadcast). Its never been more important to have a unified digital presence and creative direction.
Graphic & New Media Design
Keeping familiar with graphic design trends, utilizing vivid imagery and strong typography to communicate a clients or business’s visual style, expression, idea or concept. I design digital formats for executions such as advertisements for publication, social media, blogs, emails/eblasts, presentations, video's and more. Graphic design is my primary core skill and solid foundation upon which all the other abilities listed below are an extension of.
Graphical elements register in the brain almost instantaneously. In a world where we are bombarded with media in many different forms, visual creative has never been more important.
Motion graphic animation has found a new home amoung digital content. It can be use to enhance video promos, presentations, video intros, animated logos, commercial advertising and personal projects. I create exceptionally effective art and creative direction styles within social media posts for highest engagement. Motion graphics has many implementations that may be the solution you've been looking for as this becomes more common place in almost all area's of media. The Future is in Motion.
Motion graphic animation can add richness to almost any application and constantly increases consumer or end user engagement. View Demo Reel
Interactive UX/UI Design
Having designed hundreds of highly engaging interactive HTML5 ad experiences. I have the knowledge required to make your next UX/UI project intuitive, easy to use and attractive with full front-end support in mulitple technologies.
It has never been more important then the present to have a user interface that allows a user to subconsciously and immediately recognise how to navigate without the need for contextual cues. Common elements are often utilized from project to project but continual optimization upon a design is key to increasing effectiveness and usability.
Certified HTML5 Display Ad Production
Ad Types including but not limited to:
Lean Ads • Flexible Ads • Interactive Ads • Rich Media • Standard • Expanding • Combo Units • Catfish • Overlay • Mobile • Wallpaper
Horizontal (Leaderboard, 2x1, 4x1, 6x1, 8x1, )
Vertical (Skyscraper, 1x2, 1x3, 1x4)
Tiles (Bigbox, 1x1, 2,1, 9x16, 10x16)
*** Support for multiple adservers ***
Social Media Image & Video Production
Whether you need a Facebook Carousel, Snapchat Filter or Instagram Canvas. I produce both custom imagery and animated videos to help increase interactions with social media posts. With experience in social media since its inception, I can effectively spread you or your companies message and help reach your campaign goals. Motion is especially the key here, to design native content utilizing any form of motion is better then static and will improve metrics all around.
Companion visuals along side social posts have been shown to have 90% better interaction rates then those without. Social video is increasingly engaging 14% better year over year and is the best method to convey both simple and complex communications over social media.
Digital Video Production, Editing & Conversion
Digital video post production, editing, motion-graphics, transitions, stitching, sound and video effects added or simply need to trim, reformat or convert a video to meet deliverable specifications, I am capable of producing the desired results.
Digital Photomanupulation/Photo Editing
Highest quality photo editing expertise. This is probably the first skill I developed during its digital infancy. Photo retouching, restoration, colour correction, clipping, cropping, web optimization and GIF/JPG/PNG creation are just a few of the skills I have mastered. I can create entirely custom images that maintain photo realisim or reflect many different photographic styles and/or genres.